Math That Makes Sense (& Dollars)

I’m not a math guy… and this isn’t a math podcast… but to profitably grow ecom brands, you NEED to have your numbers dialed in.

So many marketers I know are handcuffed to arbitrary ROAS/MER goals, and they haven’t run the best- and worst-case scenarios of marketing performance at different revenue targets.

That’s what I cover in this 10 minute episode of Tactical & Practical

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Tweet at me @NateLagos if you have any questions or feedback about the show! Thanks for listening!